Category Archives: Publicity

PDN Interview – Assistant to Photographer

Written by Michael. No comments.

My interview with PDN magazine is live on their website today.

I had an in-depth conversation with them a couple months back about the steps I took to transition from assistant to photographer, so it’s super humbling to have one’s experience recounted for others to read and learn from.

There’s a lot of information there, but for those making their own march up or the seasoned pro who’s reminiscing, here’s what assisting represents to me:

It is a window of time to practice the business-side of photography on a micro level. In the beginning, you’re going to write horribly verbose email and stammer like crazy on the phone. For six months, no one is going to write you back, or they’re going to say “call me in six months.” You may get discouraged, but if you push through it, you’re going to find that your emails become razor sharp: tactful, witty and to-the-point. After some time, you’re going to make calls and find you’re in and out of it in a minute or two like it was a bank heist — resolve and clarity in your message.

Assisting is also the perfect stomping ground to learn the subtle art of negotiation and relationship building. You might agree to anything in the way of rate in the beginning. With enough time, you’re going to have three or four questions that act as a baseline to determine your value to them and their value to you. Day rates, travel days, and kit rental fees — even referring a colleague — become white poker chips since your actual economy is building and cementing new relationships.

Do that enough times, and you’re ready to make the leap. If you’ve got a killer voice and style to the work, then you’re doubly ready.

Super big thanks to David and Amber at Photo District News for the opportunity. Big shout to Kenny for pointing me toward their tweet.

More always,

Clinard

In Case You Are Just Joining Us

Written by Michael. 2 Comments.

About four straight weeks of shooting, and I’m finally coming up for air.

Here’s a quick tally:

1) two cover/feature projects — one of which involved the 101 year-old Grandma seen above
2) two lookbooks for local clothiers
3) a conceptual still-life project for an inflight magazine
4) making notecards float
5) having fun with the American flag
6) a project that involved a rented 737
7) constructed tableaux scenarios regarding the War of 1812

Look forward to posting more about that stuff soon, but — in the meantime — here are a few updates of note.

My website now showcase more of my conceptual/humorous work. New imagery, improved categories/galleries and a tearsheets section. Check it out here.

In addition, my work can be seen on At-Edge, both on their website and in their Microview Sourcebooks.

You’ll also find more of my work over on FoundFolios.

In other news, Amanda Sosa-Stone did a short Q&A session with me recounting my 2011. It was truly a banner year considering it was my first year shooting since leaving assisting in late 2010.

Keep your eyes peeled for more mention of me in that regard out on the national photo blogosphere sometime later this week.

More soon,

Clinard

 

Goodbye 2011. Destroy 2012.

Written by Michael. No comments.

The video embedded above (if you can’t see it click here) is a pretty good substitute to the title of this post. My “cinematographer” wife and I apparently didn’t quite see eye-to-eye on how best to film the 15 second sequence, so let me help: it’s our former christmas tree plummeting to Earth from three stories up.

I was hoping for it to have made this impressive ‘whooshboom,’ but instead it just kind of went ‘theewphoofh.’ Pretty much the decibel level of a butterfly farting.

Anyways, the results were completely unexpected and not at all like I’d hoped for. In fact, it turned out so much better — kind of like 2011 — which was a beast of a year for me with a ton of life achievements, work goals met and shooting dreams reached.

Among the high points, our now 16 week-old baby girl named Tala Mae, celebrating one year of marriage to Jenna (who’s b’day is today), a slew of editorial and commercial projects AND the honor of receiving a PDN 30 2012 New and Emerging Photographers nomination (last year’s list)!

While I feel like I’ve made a fair amount of headway on things, there’s still so much more one can do. I’m incredibly dedicated to pushing forward since I absolutely love this industry and have a passion for getting my work in front of folks that can appreciate it.

So consider this a warning: I’m coming for you 2012. . .

EPILOGUE

One of my best friends, Dhanraj Emanuel, gave me a little perspective not too long ago as I was worrying about all the logistical challenges of an upcoming job.

He said, “Mike, are you having fun right now?” I said, “well no, I’m anxious as all hell for next week.”

He replied, “Miiike (he’s East Indian), come on maaan?! Shooting is fun. You need to stop worrying. You always over think. Just go and have fun. . . you know how to do all this stuff. You’ve been doing it for years; just go do it!”

Needless to say, I always have fun when I’m shooting. Too much sometimes and have to watch the jokes I tell. . . I do run lighting scenarios and what-if’s over and over in my head to the point where I light the job in my dreams! I guess the point here is to remember why I do what I do.

It’s the act. It’s the imagery. Trust your gut and react to what you can at the moment it pops up. Stay hungry and push yourself vision-wise. Think about that stuff and everything works itself out.

Regardless, I love what I got down in San Francisco on that gig and think it was in large part because I just kind of mantra’d out to “go with the flow dude, just go with the flow. You got this.”

Really can’t wait to see those images drop and share them as it signifies a different, more broad approach for the direction of my work in 2012. And super big bonus: had an amazing sitdown meeting over my portfolios at the offices of Wired Magazine!

Isn’t it an Oprah-Universe-Provides kind of thing that if I write “shoot job or three for Wired Magazine this year in 2012″ then it’ll happen. . . okay, hope so!

More always,

Clinard

 

Don Mattrick for Canada’s Report on Business

Written by Michael. No comments.

Back in late July, I was sitting around at a local Les Schwab Tire getting new treads on the chariot when I get a call from “BLOCKED.” Don’t typically answer these calls, but half not thinking and half thinking ‘this call is going to change my day,’ I pick it up.

Clare Jordan (click her name there for a fun bio over on Feature Shoot) of Canada’s The Globe and Mail was on the other end. Besides telling me how much she liked my work (nice!), she launched into one of the more incredibly detailed and informative expositions on an upcoming project I’ve ever heard (double nice!). I’d start to ask a question, and she would chime in as if reading my mind. Seer, prophet? I think yes.

In a nutshell, she explained that Don Mattrick — Microsoft’s President of Interactive Entertainment Business — is a Canuck and her magazine — Canada’s Report on Business — was going to do a little expose on their native son. We devised a fun method that would have Mr. Mattrick engage with his brainchild, the Kinect for Xbox 360.

That is in fact him playing Tennis for the Kinect in the tears below, but for a whole smattering of info on Mr. Mattrick’s ascension, you must check out the article.

Sidenote: because I had been given 45 minutes with Don (which was later shaved to 15 minutes), I set up a second camera on a relay that would fire when the hero/action angle fired.

The magazine didn’t use any of them, but it’s a pretty good look at what most photographers have to think about when doing a project at Microsoft Headquarters, or really any place of business where time and space can be a premium.

More always,

Clinard

 

EMP Campaign Photography on Wonderful Machine Blog

Written by Michael. 1 Comment.

If you have a second, head over to the Wonderful Machine Blog to check out their post on my recent branding campaign for Seattle’s Experience Music Project and their cool new exhibition entitled Can’t Look Away: The Lure of Horror.

The WM folks and I got a conversation going a couple weeks back after some of them sent kudos along about the imagery turning up around town here in Seattle.

Should really thank the amazing team for all their hard work on the project: creative lead from EMP/SFM Melissa Robinson, composite/post-production/photoshop whiz Ian Goode of Gigantic Squid and the hair and makeup stylings (and Bride of Frankenstein wardrobe makings) of Lindsey Watkins.

And super big thanks to Andrea Clinkscales for being the Bride of Frankenstein and my buddy Brian Jones for stepping in to play Frankenstein as he’s about the only 6’7″ equivalent-Frankey that I know!

If you can see the Vimeo embed above, then you’ll be amazed at Brian’s uncanny ability to speak Frankenstein (if it’s not showing up, try this link to see the video in .m4v format on my server).

More soon,

Clinard

Hors d’œuvre to the Entree

Written by Michael. No comments.

Hard at work on a smattering of new projects, so I’ll be sharing them soon.

Seattle Photographer Michael Clinard and Hair and Make-up Artist Lindsey Watkins

The above production still was taken while covering a couple tech entrepreneurs in the South Lake Union area of Seattle. Wish I could share the results, but you’ll have to tune in a few weeks from now. . . (no need to sniffle about it [hint, hint]).

In the meantime, guess I forgot to share some exciting news in that my image of the Harrisons is now traveling around in the 2010 Smashbox Face/Off competition.

Stan and Sherry Harrison traveling around LA and Boston

Couldn’t make it down in time to see it installed, but this guy was clearly mugging as a means to draw atttention to my work.

Guy at Smashbox Yello show with my image to far left of frame

Much appreciation for that, bro.

More soon,

Mike